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Fast take news brief – Snapchat Spectacles

Fast take news brief – Snapchat Spectacles

03/10/2016 03/10/2016

Fast Take on the newly announced Snapchat rebrand and spectacle launch from our team in New York.

Fast Take on the newly announced Snapchat rebrand and spectacle launch from our team in New York.

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MEC@DMEXCO 2014 Key Takeaways

MEC@DMEXCO 2014 Key Takeaways

02/10/2014 02/10/2014

The best of what we've seen at dmexco in Cologne 2014.

The best of what we've seen at dmexco in Cologne 2014.

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Fast Take News Brief - Apple

Fast Take News Brief - Apple

10/09/2014 10/09/2014

Recapping Apple's official unveiling of several new functions, features and products of interest to marketers including– the new iPhone6, Apple Pay and the Apple Watch.

Recapping Apple's official unveiling of several new functions, features and products of interest to...

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Brands Will Have to Earn the Right to Communicate

Brands Will Have to Earn the Right to...

09/09/2014 09/09/2014

Essay by Richard Bradford - 2014 IPA...

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MAGNIFICENT 7 - SEPTEMBER

MAGNIFICENT 7 - SEPTEMBER

09/09/2014 09/09/2014

September's hot stories from MEC

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The Creation of Brand Fame in the Digital Age

The Creation of Brand Fame in the Digital...

09/09/2014 09/09/2014

Essay by Pete Buckley -...

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The Future Belongs to Brand-Driven Businesses

The Future Belongs to Brand-Driven...

09/09/2014 09/09/2014

Essay by Emil Bielski - 2014 IPA Excellence Diploma Dissertation passed with Credit

Essay by Emil Bielski - 2014 IPA Excellence Diploma Dissertation passed with Credit

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The Future of Brands Lies in Making Loving Fun

The Future of Brands Lies in Making Loving...

09/09/2014 09/09/2014

Essay by James Boardman - 2014 IPA Excellence Diploma Dissertation passed with Distinction

Essay by James Boardman - 2014 IPA Excellence Diploma Dissertation passed with Distinction

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The Future of Brands Must Be Superhuman

The Future of Brands Must Be Superhuman

09/09/2014 09/09/2014

Essay by Emily Fairhead-Keen – 2014...

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The Future of Brands

The Future of Brands

05/09/2014 05/09/2014

Five awarded and inspiring essays by...

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MAGNIFICENT SEVEN - JULY

MAGNIFICENT SEVEN - JULY

15/07/2014 15/07/2014

Seven hot stories coming out of July

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MEC@Cannes 2014 - the best bits

MEC@Cannes 2014 - the best bits

24/06/2014 24/06/2014

Trends and highlights from Cannes Lions 2014

Trends and highlights from Cannes Lions 2014

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MEC@E3 2014 - What you need to know

MEC@E3 2014 - What you need to know

20/06/2014 20/06/2014

Trends from E3 & Why they matter

Trends from E3 & Why they matter

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2014 FiFA World Cup Social and Mobile

2014 FiFA World Cup Social and Mobile

13/06/2014 13/06/2014

Estimated social and mobile usage...

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MAGNIFICENT SEVEN - MAY

MAGNIFICENT SEVEN - MAY

10/06/2014 10/06/2014

MEC’s monthly round up of the big...

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MOBILE WORLD CONGRESS 2014

MOBILE WORLD CONGRESS 2014

07/03/2014 07/03/2014

MEC'S TAKE-OUTS FROM THE MOBILE WORLD...

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FAST TAKE NEWSBRIEF - WHATSAPP

FAST TAKE NEWSBRIEF - WHATSAPP

21/02/2014 21/02/2014

FACEBOOK ACQUIRES MESSAGING APPLICATION WHATSAPP FOR $19 BILLION  

FACEBOOK ACQUIRES MESSAGING APPLICATION WHATSAPP FOR $19 BILLION  

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RP NO.4 - SETTING THE TRENDS

RP NO.4 - SETTING THE TRENDS

12/02/2014 12/02/2014

Welcome to MEC’s Review Preview Number 4. Thank you for your tremendous feedback to our yearly trends watch. This year’s edition isn’t just about the trends that we’ve been observing but also those that we’ve been driving, living and reacting to through real cross-brand marketing...

Welcome to MEC’s Review Preview Number 4. Thank you for your tremendous feedback to our yearly trends...

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FAST TAKE NEWSBRIEF - SUPER BOWL

FAST TAKE NEWSBRIEF - SUPER BOWL

06/02/2014 06/02/2014

SUPER BOWL XLVIII DRIVING SOCIAL...

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MAGNIFICENT SEVEN - FEBRUARY

MAGNIFICENT SEVEN - FEBRUARY

01/02/2014 01/02/2014

Magnificent seven.

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MEC @ CES 2014 - WHAT YOU NEED TO KNOW

MEC @ CES 2014 - WHAT YOU NEED TO KNOW

13/01/2014 13/01/2014

January doesn’t just mark the start...

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MAGNIFICENT SEVEN - JANUARY

MAGNIFICENT SEVEN - JANUARY

01/01/2014 01/01/2014

Magnificent seven 

Magnificent seven 

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DOES YOUR BRAND HAVE MOMENTUM?

DOES YOUR BRAND HAVE MOMENTUM?

06/08/2013 06/08/2013

A new approach to understanding and measuring today’s purchase journey

A new approach to understanding and measuring today’s purchase journey

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GLOBAL IDEAS Campaigns that work

GLOBAL IDEAS Campaigns that work

01/08/2013 01/08/2013

Welcome to Global Ideas, our annual...

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ANALYTICS AND INSIGHT

ANALYTICS AND INSIGHT

26/06/2013 26/06/2013

How A&I can grow your business.

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CookieCutter TM

CookieCutter TM

01/03/2013 01/03/2013

MEC’s Proprietary “Big Data”...

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RP No.3 - Setting the trends

RP No.3 - Setting the trends

20/02/2013 20/02/2013

Welcome to RP No.3, a series of essays from across the MEC network that cover the most significant trends of the past 12 months, while also looking forward to what we expect to be the key trends of 2013 and beyond.  

Welcome to RP No.3, a series of essays from across the MEC network that cover the most significant trends of the...

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MEC @ SXSW 2013

MEC @ SXSW 2013

01/02/2013 01/02/2013

5 Notable trends & why they matter to you.

5 Notable trends & why they matter to you.

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Fast take news brief – Snapchat Spectacles

Fast take news brief – Snapchat Spectacles

03/10/2016 03/10/2016

Fast Take on the newly announced Snapchat rebrand and spectacle launch from...

Ladda hem

MEC@DMEXCO 2014 Key Takeaways

MEC@DMEXCO 2014 Key Takeaways

02/10/2014 02/10/2014

The best of what we've seen at dmexco in Cologne 2014.

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Fast Take News Brief - Apple

Fast Take News Brief - Apple

10/09/2014 10/09/2014

Recapping Apple's official unveiling of several new functions, features and products of interest to marketers including– the new iPhone6,...

Ladda hem

The Creation of Brand Fame in the Digital Age

The Creation of Brand Fame in the Digital Age

09/09/2014 09/09/2014

Essay by Pete Buckley - awarded Bronze prize from the international 2014...

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Jetpak väljer MEC
24/03/2015

Transportföretaget Jetpak väljer MEC som ny mediebyrå.
Efter en mediebyråpitch som genomfördes i februari är det klart att Jetpak nu väljer MEC.

– Det blev en bra start på 2015 när vi fick beskedet att Jetpak valde MEC som samarbetspartner. Vi har redan satt igång arbetet och nu ser vi fram emot ett nära samarbete med Jetpak och deras övriga samarbetspartners, säger Ulrika Anderberg, client service director på MEC.

Jetpak har ett starkt och prisvärt erbjudande som vi vill att marknaden ska känna till och ta nytta av. Vi har höga ambitioner och tydliga mål med vad Jetpaks kommunikation och marknadsföring ska bidra till under året vilket gör vårt jobb väldigt kul, säger Thomas Myrhed, account director på MEC.

Angelica Zwahlen, marknadschef för Jetpak, säger följande om samarbetet.

– Efter en process där vi bjudit in flera byråer var det till slut MEC som presenterade de bästa lösningarna för oss. MEC visade direkt stor förståelse för våra målsättningar, målgrupper och utmaningar. Dessutom presenterade det en arbetsgrupp som kändes som klippt och skuren för oss. Jag ser mycket fram emot vårt samarbete och har höga förväntningar på det vi tillsammans ska åstadkomma.

Jetpak jobbar även med reklambyrån Masscreation och digitalbyrån Apegroup.

Uppdragsgivare – Jetpak
Angelica Zwahlen – marknadschef
Fredrik Sidhagen – vd
Aron Bodin – digital marketing coordinator

Arbetsgrupp – MEC
Ulrika Anderberg – client service director
Sarah Kullin – account director
Thomas Myrhed – account director

Om Jetpak
Jetpak är det enkla och snabbaste alternativet för prioriterade leveranser dörr-till-dörr. Vi erbjuder lösningar för både spontana transportbehov och skräddarsydd logistik. Jetpak finns representerade på fler än 140 orter i Sverige, Norge, Danmark och Finland. Din leverans är vår viktigaste och som kund är du alltid prioriterad. Vi är Jetpak – enkla, snabbast & mest precisa.

Jetpak väljer MEC